Wednesday, July 6, 2011

Elevator pitch - WAC 10


Here is my pitch..
Good Afternoon, i am Arshad, I am here to sell the JLR deal between Ford & Tata.
As you know Jagaur is counted among the top in luxury vehicles and known for its sophistication & style
Land Rover is 2nd oldest SUV and known for its rugged and rough  looks.
Both are iconic in their own ways, Ford has to sell of its valuable assets due to the financial crisis.
There are many benefits for Tata Motors in this deal
First, Entry in the luxury Segment and SUV segment
Second, wide and Advanced market Distribution Channel.
Third, access to R & D and talent that will not only help it in these 2 brands but back home in its local models.
Forth, to acquire a global footprint and have made in india cards in developed markets.
Finally, Create a synergy to Tata group on a whole. Considering Tata Corus deal and supply of steel.
I would highly recommend this deal, it’s an once in a life time opportunity for Tatas

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