My part organization structure.
The new Organization structure is in lines with the marketing plan.
The main focus of MGTO is promotion and awareness of Macau for that we need to spend heavily on promotions and marketing, hence we have a separate manager for each activity.
All activities are outsourced to appropriate Event managers. Sales & Distribution manager is responsible for maintaining a good relationship with them for carrying out the activities
Finance has to be managed as there is a limited budget and we need to maximize the output. There is Budgeting and Financial Controls Manager to manage the same.
Market Research and Customer Relations Manager does continuous research on what attracts Pinoys more and also manages retention of the tourists.
This proposed organized structure works closely with the head office and targets needs to be aligned.
We came 1st in this presentation.
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